Long Term Care Insurance Association Urges Planning By Boomers

A national awareness effort implemented today by the American Association for Long Term Care Insurance is urging the nation’s 76 million baby boomers to take long term care planning seriously.

“Americans are living longer and few have any plan in place to deal with the very real risk of needing extended care as the simple result of living a long life,” declares Jesse Slome, executive director of the American Association for Long Term Care Insurance.

In advance of Long Term Care Awareness Month which begins Saturday, November 1st, the trade group released a national news story urging the nation’s baby boomers to plan.

“Too many families wait to address long-term care and find they have very limited options once care is needed,” adds Tiffany Albert, president and CEO of LifeSecure Insurance Company, a LTC insurance provider and supporter of the Association’s efforts and Long Term Care Awareness Month.  “Planning ahead is critical to ensure care is received in a preferred setting, such as at home, and avoid serious consequences that will impact the entire family.”

According to AALTCI’s Awareness Month report, over half (54%) of new long-term care insurance applicants are between ages 55 and 64.   Insurers paid some $7.5 billion in claim payments to over 273,000 policyholders last year.  Over half (51%) of new claims were for home care services and women accounted for 64% of claims.

For more information, call Jesse Slome (818) 597-3227



MarketWatch (Wall Street Journal digital)


MarketPlacxe (American Public Radio)


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