“While the majority of agents still come to the person’s home or meet in their office, the trend is definitely moving in the direction of utilizing technology,” explains Jesse Slome, director of AALTCI.  “Selling over the phone is far more time-efficient for the agent and many consumers who we speak with would prefer not having an insurance agent come to their home.”

The Association director noted that over 300 insurance agents participated in the online survey.   “Many of the agents who sell 10 or more policies yearly now do so exclusively over the phone,” Slome noted.  “Some sell hundreds of policies each year this way so I couldn’t guestimate what percentage of overall sales are made this way.”

The survey asked agents their primary source of leads.  Nearly a quarter (22.4 percent) reported that client referrals were their primary source.  The largest percentage (40.5 percent) partner with other insurance agents or get their leads by working together with centers of influence such as accountants, estate planning attorneys and financial advisors who do not offer insurance products.

Less than one in 10 agents (6.6 percent) shared that they purchased leads.  “Purchasing leads today can be quite costly,” Slome shared.  “Leads generated can easily cost $50 or more and that can add up quickly especially since many people want some simple pricing information and others may not be able to health-qualify for long-term care insurance coverage.”

The American Association for Long-Term Care Insurance advocates for the importance of long-term care planning.   The organization connects consumers with knowledgeable professionals who are independent advisors for no-cost, no-obligation long-term care insurance quotes and policy comparisons.

Jesse Slome is founder of the organization and currently serves as the director for AALTCI as well as the American Association for Medicare Supplement Insurance as well as the American Association for Critical Illness Insurance.

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“Several hundred insurance professionals will gather next May in Kansas City but we expect between 4,000 to 5,000 will view sessions streamed live and available for free,” explains Jesse Slome, executive director of the American Association for Long Term Care Insurance.    The organization will hold the 11th National Long Term Care Solutions Sales Summit at the Westin Hotel in Kansa City from May 18-20, 2014.

“Nothing can replace face-to-face networking but technology will allow us to reach thousands of professionals who can’t dedicate the time or expense involved with attending a conference.   Two hours of key sessions will be streamed live online over each of the three days Slome explains.  “Those viewing online will be able to use Twitter to submit questions or comments during the live sessions,” the AALTCI director notes.

In between sessions, viewers will have the ability to check out virtual vendor booths and download product information.  “We selected long term care insurance as the first conference utilizing the new technology,” Slome adds.  “Our plan is to expand this to our Medicare Supplement insurance industry conference as well as implement the first national Critical Illness Insurance online sales conference.

Sessions that will be streamed live include a new one hour workshop conducted by Harley Gordon, president of the Corporation for Long-Term Care Certification.  The highlight Slome predicts will be the Long-Term Care Insurance Industry CEO Panel, which will feature four heads of long-term care insurance companies.  “Viewers want to really know where the industry is headed and the ability to use Twitter to pose questions takes this conference to the next threshold,” Slome remarks.

For the initial online conference and expo, the Association intends to limit the number of online viewers to 5,000, with each having the ability to access up to six hours of free sessions.  “The technology can certainly handle more,” Slome shares.  “In September (2013), a record one-million concurrent viewers simultaneously watched a live stream of an Apple new product announcement.   So 5,000 is a more than reasonable number to expect for our first effort.”

Slome is executive director of the American Association for Long-Term Care Insurance (www.aaltci.org) as well as the American Association for Medicare Supplement Insurance (www.medicaresupp.org) and the American Association for Critical Illness Insurance [www.aacii.org].   Information regarding the 2014 Long Term Care Solutions Sales Summit can be accessed online at http://www.aaltci.org/2014summit

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long term care insurance sales summit set for May 18-20, 2014

Los Angeles; September 17, 2013 – Plans to hold the 11th National Long Term Care Solutions Sales Summit were announced today by the American Association for Long Term Care Insurance.

A special $69 early registration fee is being offered for the three-day conference being held May 18-20, 2014 at the Westin Hotel in Kansas City, MO.

“Rumors of the demise of long term care insurance couldn’t be farther from reality,”
declares Jesse Slome, executive director of the American Association for Long Term Care Insurance.  “There certainly has been enormous change with more to come in 2014 and that’s why this is the perfect time for an event focused exclusively on the many different solutions now available to address the risk of needing long term care.”

According to Slome, the conference that takes place every 18 months, will focus on generating leads in the Internet age, comparing and selling various options now available as well as significant changes in product pricing and underwriting.  “Sessions feature the nation’s top sales professionals and industry experts,” Slome notes.  “The heads of insurance companies will be part of our CEO panel exploring what can be expected in the years to come.”

A special early registration fee of $69 is being offered to those who register prior to October 31st.  “Insurance professionals asked us to make this an affordable event and we listened,” Slome explained.  “Rather than have to pass along the high cost of hotel meals, we chose a facility with many in-house food options for attendees to select from.  It’s a high-quality program at a no-frills price that is an unbeatable combination.”

Complete information for the conference is available on the Association’s website at http://www.aaltci.org/2014summit.

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