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Frequently Asked Questions
What is Long-Term Care Awareness Week?
What are the dates for Long-Term Care Awareness Week?
Who takes part in Long-Term Care Awareness Week?
How can LTCi professionals get involved?
How can insurers and others get involved?
What is Long-Term Care Awareness Week?
Long-Term Care Awareness Week is an annual event organized by the American Association for Long-Term Care Insurance (AALTCI) and supported by association members and leading industry organizations. The goal is to create the most encompassing week of activities that heightens awareness regarding long-term care need and the importance of planning options available to Americans and their families.
The Week is part of AALTCI's ongoing member-supported grassroots awareness campaign Long-Term Care Insurance is Good for America ® that seeks to make Americans aware of the increasingly important role played by long-term care insurance and the tens of thousands of professionals involved in the industry.
What are the dates for Long-Term Care Awareness Week?
Set dates for Long-Term Care Awareness Week are Nov. 5 - 11, 2006 and Nov. 4 - 10, 2007.
Who takes part in Long-Term Care Awareness Week?
Anyone interested in participating can be involved. If you are not a member of the American Association for Long-Term Care Insurance we still invite you to participate. Of course, we hope you will consider joining AALTCI. Your membership provides you with many benefits and enables us to provide meaningful activities such as the Awareness Week. You can click here to join online.
How can LTCi professionals get involved?
We recommend you consider a variety of awareness efforts, including:
- Host a seminar at local community centers or other facilities.
- Propose articles in your local newspapers and magazines.
- Call your local television, radio or cable access station to suggest news stories.
- Include information in newsletters or mailings sent to clients.
- Add the black and white Awareness Week logo (available free online) to fliers and mailings. Imprint on envelopes, letterhead and promotional material.
- Use camera-ready artwork (made available in Sales Strategies magazine) to create fliers that can be distributed in libraries and other community facilities.
- Download and post the Awareness Week banner on your Website.
- Add the Awareness week banner to E-mails sent out.
If you have suggestions, please let us know. It's likely that others will be interested as well. Send your E-mail to: info@aaltci.org.
How can insurers and others get involved?
We welcome the involvement of insurers, marketing organizations, service providers and all those who care about help ensure that Americans are aware of the issues pertaining to long-term care, long-term care planning and the many options available. If you would like to discuss options for becoming involved, please call Jesse Slome, Executive Director at (818) 597-3227.
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